Sr. Manager - Analytics & Insights
- Recruiter
- Gap Inc.
- Location
- San Francisco, California, United States
- Posted
- 27 Sep 2021
- Closes
- 27 Jan 2022
- Ref
- R7549
- Function
- Operations
- Level
- Senior Manager
About Gap Inc.
Our brands bridge the gaps we see in the world. Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, regardless of body size, age or ethnicity. Banana Republic believes in sustainable luxury for all. And Gap inspires the world to bring individuality to modern, responsibly made essentials.
This simple idea-that we all deserve to belong, and on our own terms-is core to who we are as a company and how we make decisions. Our teamis made up of thousands of people across the globe who take risks, think big, and do good for our customers, communities, and the planet. Ready to learn fast, create with audacity and lead boldly? Join our team.
About the Role
The RL&P - Insights and Analytics team is responsible for driving data driven insights and strategies for our loyalty program and its members across the Gap Inc. family of brands, inclusive of:
- forecasting and hind sighting loyalty marketing campaigns and customer segment performance
- monitoring campaign, customer and program KPIs
- creating dashboards, reports and tools that enable more data driven insights and decision
- identifying trends and opportunities to drive member migration and program performance
This role will report into the Director, Analytics & Insights and lead the team focused on customer and program insights and analytics; it is a high profile role that will work extensively with cross functional business partners to enable data driven insights and actionable strategies.
What You'll Do
Who You Are
Notice to applicants in San Francisco: Gap Inc. and its related brands will consider for employment, qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. The Fair Chance Ordinance is provided here: English Spanish Chinese Tagalog
Benefits at Gap Inc.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. This year, we've been named as one of the Best Places to Work by the Humans Rights Campaign for the fourteenth consecutive year and have been included in the 2019 Bloomberg Gender-Equality Index for the second year in a row.
Our brands bridge the gaps we see in the world. Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, regardless of body size, age or ethnicity. Banana Republic believes in sustainable luxury for all. And Gap inspires the world to bring individuality to modern, responsibly made essentials.
This simple idea-that we all deserve to belong, and on our own terms-is core to who we are as a company and how we make decisions. Our teamis made up of thousands of people across the globe who take risks, think big, and do good for our customers, communities, and the planet. Ready to learn fast, create with audacity and lead boldly? Join our team.
About the Role
The RL&P - Insights and Analytics team is responsible for driving data driven insights and strategies for our loyalty program and its members across the Gap Inc. family of brands, inclusive of:
- forecasting and hind sighting loyalty marketing campaigns and customer segment performance
- monitoring campaign, customer and program KPIs
- creating dashboards, reports and tools that enable more data driven insights and decision
- identifying trends and opportunities to drive member migration and program performance
This role will report into the Director, Analytics & Insights and lead the team focused on customer and program insights and analytics; it is a high profile role that will work extensively with cross functional business partners to enable data driven insights and actionable strategies.
What You'll Do
- Lead and develop a team responsible for monitoring total loyalty program health KPIs and identifying strategic opportunities by customer segment and brand to drive loyalty member engagement, sales and revenue growth by brand and in aggregate for the portfolio
- Manage monthly loyalty customer and sales forecast in partnership with RL&P Brand Card & Loyalty team members
- Perform complex analyses, incorporating cross brand insights to support loyalty initiatives
- Partner with the Data & Analytics team to identify testing strategies, including the definition of test and control groups and KPIs for on-going L&P initiatives
- Collaborate with key stakeholders while leveraging customer and financial data to build a story and define actionable strategies
- Evolve practices for reporting KPIs that better identify customer level-insights to help define loyalty tiering and drive deeper segmentation
Who You Are
- 7+ years of relevant work experience in analytics or similar area; preferably has experience with loyalty programs, credit cards, multi-channel marketing and/or omni-channel retail
- Demonstrated ability to analyze and synthesize large, complex data sets with qualitative data to develop actionable, strategies that align with business objectives
- Strong written, oral and formal presentation communication skills; able to actively participate and influence discussions and decision making across functions
- Possesses project management and organizational skills with the ability to manage multiple projects with competing priorities and deadlines
- Advanced command of reporting and BI tools: advanced Excel, Essbase, Adobe Analytics, Power BI, NOVA, Venus, SQL a plus
- Has prior experience managing and developing direct report(s)
- Bachelor's Degree; MBA a plus
Notice to applicants in San Francisco: Gap Inc. and its related brands will consider for employment, qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. The Fair Chance Ordinance is provided here: English Spanish Chinese Tagalog
Benefits at Gap Inc.
- Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
- One of the most competitive Paid Time Off plans in the industry.*
- Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
- Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
- Employee stock purchase plan.*
- Medical, dental, vision and life insurance.*
- See more of the benefits we offer.
*For eligible employees
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. This year, we've been named as one of the Best Places to Work by the Humans Rights Campaign for the fourteenth consecutive year and have been included in the 2019 Bloomberg Gender-Equality Index for the second year in a row.